Lubricants -- Idemitsu to reposition brand
Idemitsu, Japan's number one lubricant company, is going in for a new positioning in the Indian lubricant market.

Levi's to open exclusive Dockers Only Stores in metros by 2001-end
Levi Strauss (India) Pvt Ltd, a wholly-owned subsidiary of San Francisco-based Levi Strauss & Co, is planning to open exclusive DOS in all the metros and mini metros by end-2001 to showcase its international Khaki brand `Dockers'.

`At Kodak, the concept now is Unique Emotional Proposition'
Mr Bjorn Stenslie, regional business general manager and vice-president Entertainment Imaging Business Unit, Kodak Worldwide, is a man with a mission.


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