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20,000 Jackson coins sell out in 15 minutes

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Agencies

Posted: Nov 05, 2009 at 1303 hrs IST

London ‘King of Pop' Michael Jackson's popularity graph continues to rise and 20,000 limited edition coins bearing the pop icon's image sold out in a record 15 minutes.

Demand for the commemorative coin has been so great that the 'Thriller' hitmaker's estate administrators have agreed to release a second run of 20,000, reported Contactmusic.

The first lot sold out in just 15 minutes last week during a promotion on a US shopping channel and more were given away as part of cinema competitions around screenings of Jackson's concert rehearsal movie 'This Is It' at the weekend.

The special coins, a US half dollar, feature the late popstar in silhouette in front of an illuminated banner sporting his name.

Everyone who buys a ticket for the film 'This Is It' will be given information on how to obtain the collectors coin through a website which has been designed specially for the purpose.

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