Animal rights activists in Mumbai actually have launched a hunt for the perpetrator who cruelly tortured a stray dog.

People for Ethical Treatment of Animals (PETA) has announced a reward of Rs 10,000 to anyone who helps to nab the guilty person who pierced both eyes of a dog with a sharp object blinding it permanently.

The animal rights body is pushing for arrest and conviction of those responsible for the crime. It is offering the cash reward to give information to the Bombay Society for Prevention of Cruelty of Animals (BSPCA), which on account of being a member of the Animal Welfare Board of India has the right to prosecute persons on their own.

"It has been proven many times that serial killers and hardcore criminals have been known to have practised violence on animals. We need to bring this link out in the public before many more crimes are committed," Anuradhna Sawhney, Chief Coordinator, Peta said.

"People who abuse animals are cowards. They take their issues out on the most defenseless beings available to them. Mumbai residents have reason to be concerned," says Sawhney.