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Audi to drive in 'R8' at Rs 1.17 crore

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Agencies

Posted: Oct 09, 2008 at 1551 hrs IST

New Delhi, October 9: German luxury car maker Audi will launch its sports car 'R8' in India this November, with a price tag of Rs 1.17 crore, even as the company gears up to clock an overall sales of around 1,000 cars in the country this year.

The sports luxury car will be an addition to the company's line of luxury sedans, including the A4, A6, A8, TT Coupe, and SUV Q7.

"The (R8) cost will be over crore...Rs 1.17 crore," Vice-President Marketing Audi (India) Martin Birkner said in New Delhi.

Asked how many R8s Audi was planning to sell in India, he said the company has received orders for 15 units already, which would be delivered this year.

Bullish on the fast growing luxury-car market in India, Audi has already posted a 200 per cent growth this year from that of last year.

"The whole segment is growing and we are growing even faster than the segment. We will sell this year about 1,000 cars in India," he said, adding 350 units were sold last year.

Birkner said Audi's A4, which it has started assembling in India, has a major contribution to the speedy growth and added, "we will try to get more production to India to meet the demand for this product."

The company had, earlier, said it planned to produce 11,000 units of A4 by 2015 in India.

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