What’s it about? Celebrity workouts, waistlines, six-packs and the diets that go with them. ‘A show that draws out the fitness routines and health styles of the fit and the famous,’ claims the promo material. Imagine Hollywood couple Angelina Jolie and Brad Pitt explaining their fitness regimes. Who wouldn’t watch that, right? Unfortunately, chiseled-body Hindi film stars are as numbered as chilly days in Mumbai’s winter.

The story so far? The episode we checked out, Milind Soman chose to scale the Duke’s Nose in Khandala. Scaling the Duke’s Nose, visually, is reminiscent of that final chase sequence across the faces of Mount Rushmore in Alfred Hitchcock’s North by Northwest. Except that the Duke’s Nose is hardly as picturesque and Soman’s hair gets in the way all the time. His escapade is interspersed with other fitness regimes— the latest trendy workouts in the city, like Zumba, Artistic Yoga and Action Force Paintball. The latter, come to think of it, isn’t really an exercise. Oh, well.

What’s hot? Women might argue that Soman is hot. Men would yell tie that hair flying all over the place goddamitt! No, honestly, there’s nothing cool about guessing the direction of the wind and turning your head in the other direction, so your hair doesn’t fall in the way of the camera. Newspapers and magazines do a great job of reporting new trends but if you want a feel of what Zumba or Artistic Yoga is, the show does a healthy mix of talking heads and documentary footage of training sessions.

What’s not? Perhaps other Bollywood celebrities and models are not as boring as Soman. But he had absolutely no screen presence (keeping in mind the show’s objective), his lines added little meaning, neither leading the viewer in any direction nor saying anything new about fitness. The Paintball footage lacked any intensity, for such a charged-up, passion-fuelled game. Thankfully, most of the stars, including Chetan Hansraj (paintball in Mumbai is his baby), did not shamelessly resort to promoting the game or, for that matter, their fitness clinics.