www.expressindia.com - Weather | Horoscope | Stocks | RSS
expressindia web city
HomeBlogsCricketAstrology TendersClassifieds Reader Comments Hotels
Sign In / Register | Archive
Expressindia » Story

Foreign carmakers slash prices to lift sales

Font Size

Reuters

Posted: Dec 05, 2008 at 1644 hrs IST

Mumbai Foreign car makers in India have slashed prices as the once booming industry struggles to prop up falling sales amid tight credit conditions, high interest rates, and a slowing economy.

South Korea's Hyundai Motor's Indian unit is selling its compact Santro at its 1998 launch price of 299,000 rupees ($6,020), down from the regular price of around 333,000 rupees and is offering incentives such as insurance, accessories and exchange bonuses on other models in December.

Ford Motor Co's Indian unit has cut up to 91,000 rupees off its supermini Ford Fiesta for 10 days.

"There is a slowdown in the market place and consumer confidence is low. We had a situation here. So we are taking the opportunity to stimulate the market," said Nigel Warks, Ford India's executive director of marketing, sales and service.

"We thought... let's kick some life into the market and get the customers coming in."

Hyundai Motor India's domestic car sales in November fell 23.3 per cent from a year earlier to 14,605 units, while Ford India sold 2200 cars in November, 40 more than a year earlier.

Maruti Suzuki, India's largest car maker, saw sales fall an annual 27 per cent in November, and sales of Tata Motors' main brand Indica fell nearly 14 per cent from a year earlier.

Tata Motors said that despite orders on hand, they could not be converted into sales due to lack of financing for customers.

Discounts are being offered at the top end of the market too. Last month, Honda Siel Cars India slashed the price of its Civic Hybrid by about 800,000 rupees for four days, and said it received more than 1,000 enquiries.

Discuss this story on expressindia forums
Post Comments
Name* Email ID*
Subject* Country*
Message*
Characters remaining
 
TERMS OF USE: The views, opinions and comments posted are your, and are not endorsed by this website. You shall be solely responsible for the comment posted here. The website reserves the right to delete, reject, or otherwise remove any views, opinions and comments posted or part thereof. You shall ensure that the comment is not inflammatory, abusive, derogatory, defamatory &/or obscene, or contain pornographic matter and/or does not constitute hate mail, or violate privacy of any person (s) or breach confidentiality or otherwise is illegal, immoral or contrary to public policy. Nor should it contain anything infringing copyright &/or intellectual property rights of any person(s).
I agree to the terms of use.

Latest News

Business

Showbiz

Sports

Cloud in golden lining: Few checks, high risks

13/7 arrests have exposed 'Bihar connection': Raj Thackeray

Sonia launches scathing attack on SAD-BJP in Punjab

Ramdev behind shoe thrown at Rahul: Digvijay

Jaipur litfest: Salman Rushdie video address cancelled, venue owner refuses permissio...

US defends Leno's right to free speech; applauds Sikh-Americans

2011 'disappointing' for human rights in India, finds HRW

More
© 2011 The Indian Express Limited. All rights reserved
Advertise With Us | Privacy Policy | Feedback | Express Group | Site Map