www.expressindia.com - Weather | Horoscope | Stocks | RSS
expressindia web city
HomeBlogsCricketAstrology TendersClassifieds Reader Comments Hotels
Sign In / Register | Archive
Expressindia » Story

Unravelling the sari myth

Font Size

Coomi Kapoor

Posted: Jul 08, 2009 at 1320 hrs IST

New Delhi Long after the Japanese gave up their kimonos, the Chinese their Mao boiler suits and the South Americans their boleros, we Indian woman, whether at home or abroad, clung loyally to our saris. You saw doughty sari-clad Gujarati women on the top of the Matterhorn, on a safari in deepest Africa or river rafting on the Iguaçu. When curious American tourists inquired about the practicality of the garment, Indian women would wax eloquent on the marvels of the six metres of cloth. It was cool in summer, insulating in winter, never went out of fashion, never got out of shape and doubled as nightwear, a sheet or a picnic cloth.

A tall tale retold for decades is that the sari is supremely comfortable. Examples are cited of the number of Indian women who play tennis, badminton and hockey in saris. And it is pointed out that in our villages women even go swimming in a sari. For most of us, however, the sari can start unravelling pretty fast when you exercise strenuously. And even without exercise, a woman tends to look like a dhobi bundle in a cotton sari if there is no starch in the fabric.

Another myth about the sari is that it is a modest garment since it covers you from head to foot. American actor Bob Hope once joked that the "sari was one garment which hides both the good and the bad points of the figure." This is not true. Anyone who has seen an Indian movie with the heroine drenched in the rain in a diaphanous sari will tell you differently.

Despite the constant endorsements of the sari, have you noticed that in the last two decades the sari is disappearing? Leading fashion designer Ritu Kumar, who began her career in the sixties designing saris, now focuses mostly on stitched garments like kurtas and lehengas. By the mid-seventies there were very few saris displayed on fashion show ramps.

With the coming of age of the urban worker and a more active lifestyle, women have started looking for more comfortable, practical and smarter alternatives. The first modernisation of the sari was switching from traditional handlooms and ethnic cottons to the more easy to maintain synthetic materials, with shower curtain-style floral and geometrical prints. Dayaram Printwallah of Ahmedabad became known nationally after Indira Gandhi patronised his aesthetic block printed cottons. When I visited a Dayaram store in Gujarat recently, I found that there were hardly half a dozen cotton saris in the shop. They have been replaced by wash and wear saris and cut pieces for making a kurta pajama set.

Long years ago, the norm in Bollywood was that heroines wore saris, and vamps dresses. But then Bollywood went mod and heroines started wearing outfits just as trendy and sexy as the gangsters' molls. And since Bollywood sets the trend in sartorial styles, the rest of the country followed suit. Even girls from South India now want Punjabi lehengas for their weddings. It is not just the movie stars who have altered public taste, other visible women who set the trend have also deserted the sari. Kiran Bedi, for instance, feels that pants suit her style. TV stars like Barkha Dutt, Navika Kumar and Suhasini Haidar believe in power dressing. Most domestic airlines have done away with the sari as the uniform for their airhostesses.

A random headcount on one of the capital's busy roads indicated that only two out of ten women were wearing saris and practically none in the younger age bracket. Abroad, even the elderly NRIs have adopted pants or kurta pajamas. On a recent visit to London, I did not see a single sari in the Oxford Circus area, though there were several hijabs and even a burkha or two.

Of course, the sari still remains the dress code for women in government service and politics. The former have little choice since the official code of conduct advises IAS officers to wear saris in office unless they are from the North East, when they can opt for their traditional dress. Among politicians, Sonia Gandhi favours the ethnic chic look; handloom saris in muted mud colours, a style statement she picked up from her mother-in-law. Sushma Swaraj belongs to the other school, which opts for bright colours and wash and wear convenience. Those from royal backgrounds, like Vasundhara Raje stick to pastel chintzes and georgettes. Mayawati is something of a trendsetter among major women politicians, as she opts for kurtas not saris.

Discuss this story on expressindia forums
Post Comments
Name* Email ID*
Subject* Country*
Message*
Characters remaining
 
TERMS OF USE: The views, opinions and comments posted are your, and are not endorsed by this website. You shall be solely responsible for the comment posted here. The website reserves the right to delete, reject, or otherwise remove any views, opinions and comments posted or part thereof. You shall ensure that the comment is not inflammatory, abusive, derogatory, defamatory &/or obscene, or contain pornographic matter and/or does not constitute hate mail, or violate privacy of any person (s) or breach confidentiality or otherwise is illegal, immoral or contrary to public policy. Nor should it contain anything infringing copyright &/or intellectual property rights of any person(s).
I agree to the terms of use.
Slow News Day? by Ranjit on 08 Jul 2009

Working hard Coomi? Nothing else to write about? What is your point exactly?

Sari by SG on 08 Jul 2009

Author has stated the facts without any bias against Sari. She herself is loyal patron of Sari and looks very elegant.

Missing the real point by srinivas on 08 Jul 2009

To be objective, the saree issue or even say trousers replacing dhoti is only because most Indians (educated or otherwise) consider the practices of westerners primarily the English speaking kind to be superior. Saree is just one item of change along with trousers, language, eating habits etcEducated Indians are ashamed of wearing "Lungi/dhoti"Indians are giving up their mother tongues (so many of them are there, but am sure that very few of English medium educated graduates in India can write a one page letter in their respective mother tongue properly)Indians are giving up everything gradually which was part of their culture and becoming Brown Sahebs.Before any modern liberal secular intellectual pounces on me let me put it straight i am just saying facts and not complaining that people are doing wrong.

Saree by Manisha S on 08 Jul 2009

I feel the author has wrongly criticised Sari as a dress.I find strange to see the author calling for giving up Sari to favour other dresses.In my opinion,Saree is graceful,attractive and sensuous dress.If you dont want,dont wear it,but dont ridicule those who wear it with choice!

Latest News

Business

Showbiz

Sports

Angry Rushdie claims police 'invented' plot to keep him away

Age row: Former Army chief backs Gen V K Singh

Congress backs Rahul, BJP distrusts Varun: book

DoT asks Tata for Idea shareholding data

FICCI fears reaction post-Vodafone verdict

Olympics: 2012 mascots in China 'sweat shop' row

Gujarat tourism campaign beating 'Incredible India': Big B

More
© 2011 The Indian Express Limited. All rights reserved
Advertise With Us | Privacy Policy | Feedback | Express Group | Site Map