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Virgin Mobile lowers STD rates @50 paise/minute

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Ashok Kumar(IndianExpress.com)

Posted: Oct 14, 2008 at 1555 hrs IST

New Delhi, October 14: Targeting the youth customers, Virgin Mobile on Tuesday announced a new tariff plan for the prepaid segment which includes dropping of all India STD and local rates on prepaid to 50 paise/minute without any pack or extra cost.

The first three minutes of a STD call each day would cost Rs 1.50 paise per minute while for rest of the day the long distance tariff would drop to just 50 paise per minute for maximum up to 30 minutes.

Similarly, for local calls, for first three minutes of the day calls would be at Re 1 per minute, then for the rest of the day the tariff would be 50 paise a minute.

Speaking on the occasion, CEO, Virgin Mobile India, M A Madhusudan said, “Against the industry norm of STD tariff of Re one per minute at an additional monthly commitment, ‘New 50 Paise STD- local’ will provide the lowest all-India STD base tariff offer with no extra cost".

Banking on the youth customers, Virgin Mobile has taken a number of initiatives to offer customised and relevant offerings for its youth audience to meet their style and budget quotient. Elaborating on the strategy of the company, Madhusudan said, Virgin Mobile wants to offer value and flexibility that meets the unique needs of urban youth.

“New 50 paise STD Local tariff enjoys special significance given the fact that urban youth have a strong need for STD which comprises around 25% of their outgoing usage (in minutes) but importantly spends on STD are as high as 50%,” Madhusudan explained.

He also said that this offer will meet the behavioral needs of youth by providing a value proposition on long distance calling.

“We launched in India with the ‘Get Paid for Incoming’ offer and with the launch of this plan (New 50 paise STD Local), we are delighted to set yet another benchmark in the telecom industry in less than a year. This tariff is the first of its kind in the country and is our effort to put end to distances across geographies in India,” Madhusudan emphasized.

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Fantastic Scheme for every one by Surendra Kr.Mittal on 19 Nov 2008

In present scenario of the nation all big corporate houses going to sack the employees to reduce the company cost to improve better financial result. In these circumstances virgin mobile also reduce the cost of pocket for common people . Virgin mobile tariff is a excellent gift of every one.Thanks to company management.

how to contect u for dealer ship by vivek gaur on 18 Nov 2008

sir i am vivek gaur from gaur commnication

hiiii by sahil on 17 Nov 2008

vvvvvvvvvvvvvvvgooooooddddddddddddddddddd

STD50P/MINUTE by MAHARBAN on 16 Nov 2008

sir i want continouos std call 50p/minuteplese domy fever

Any other tariffs which makes STD @ 50 paise after 30 mins. by Sneha Srivastava on 08 Nov 2008

I want to purchase it for std calls plz give me all the details i will make std calls for 1 continouos hour or more than that..is there is any other tariff which make d same std call rates...

vergin mobile in assam region by vaibhav rajput on 06 Nov 2008

THIS IS VAIBHAV FROM ASSAM REGION WORKING IN THE INDIAN AIR FORCE. THIS SCHEME IS VERY GOOD FOR THE YOUTH GENERATION OF INDIA BUT HAVE YOU EVER THINK ABOUT PEOPLE LIVING THE ASSAM REGION, HOW THEY WILL GET THIS FACILITY PROVIDE BY YOU? REALLY WE WANT TO USE THIS MOBILE IN ASSAM REGION ALSO. PLEASE DO SOME BENEFICIAL JOB FOR US.WE WILL VERY THANKFUL TO YOU.

wanna virgin mobile by rajesh gill on 30 Oct 2008

i want to purchase it for std calls plz give me all the details i will make std calls for 1 continouos hour or more than that

wanna virgin mobile by rajesh gill on 30 Oct 2008

i want to purchase it for std calls plz give me all the details i will make std calls for 1 continouos hour or more than that

purchase by chirag on 27 Oct 2008

i want to purchase it for std calls plz give me all the details i will make std calls for 1 continouos hour or more than that

Virgin mobile news by rohan on 21 Oct 2008

Thx.. for providing such a wonderful information without being transferred to its site..Many thanks to aware with hot news.

TTSL -Virgin slashes std rates by PARVEEN on 14 Oct 2008

why most of the benefits are not given to postpaid customers.. and the call rates has been reduced for prepaid custormers only

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