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Zenith launches Rs 14,999 laptop

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Ashok Kumar (Expressindia.com)

Posted: Aug 28, 2008 at 1809 hrs IST

New Delhi, August 28: Indian personal computer maker, Zenith Computers, on Thursday, unveiled a new laptop priced at Rs 14, 999 and the desktop PC for Rs 11, 999, in collaboration with global software giant Microsoft. The desktop model comes in three variants.

The company claims that these brands launched under the brand name ‘EcoStyle’, are free of any toxic materials and the consumption of energy is also less as both the computers on an average, consume 30% less power.

Both the products are based on Microsoft operating system and available with Windows Vista and Microsoft XP home edition through a tie up with the Microsoft. The company claims that EcoStyle laptop priced at Rs 14, 999, will be the lowest priced Windows OS enabled laptop in the market.

Talking to Expressindia, about the Microsoft’s idea for collaborating for the low priced laptop and PC, Ravi Venkatesan, chairman, Microsoft India, said, the company wants to make PCs more affordable to the people.

“Under the ‘Microsoft Unlimited Potential’ initiative, our effort is to bring sustained social and economic opportunity to people who currently don’t enjoy the benefits of technology,” he added.

Terming India as the market of future, Venkatesan said, “With an economy of one trillion, a billion strong population having the least penetration of PCs, in the whole world, the demand for PCs in the country could only go upwards”.

Zenith’s manufacturing facility at Goa, which produces 20,000 units a month, is planning to increase the capacity by another one thousand, the company said.

Raj Saraf, CMD, Zenith Computers, said the newly launched, low cost laptop, will cater across all the segments, including the students and educational institutions in particular. “This initiative is a part of our continuous effort to foster advanced and hassle free computing experience. With the EcoStyle PC, Zenith is bringing a true low-cost PC which underlines performance and affordability for the consumers he added,” he added.

When asked, if the economy reeling under the global slowdown, along all the industry verticals, will have enough takers for the laptops, Saraf positively asserted, “I don’t see any impact of slowdown as the penetration of PCs in the country is still very low”.

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aboutZenith launches laptop by jitendra Kumar on 09 Sep 2008

what is zenith lanuches laptopfull detail descriveeeeeeeeeeeee

suj. by pradeep on 06 Sep 2008

hello sir iam very happy to listen of that Zenith pc in Rs.14999, because that it is very important to poor booys.Thx u

ECONOMIC LAPTOP by SRIRAM PALO on 04 Sep 2008

IT is goodnews.The total version and confuguration may be published.I want to purchase .How to get it .Send e mail to me

laptop by arulnathan on 02 Sep 2008

Good take for Rs.14,999/-. But can anyone enlighten on the configurations ?

quiery about for lep top by hemant on 02 Sep 2008

sir\ madamyour compeny is launched a lep top

Congrats by Saravanan on 01 Sep 2008

Its great to hear the price, but what will be difference between this laptops and the other laptops in market. Is the configuration of this matches to the basic category laptops which are now in market.

Congrats by Saravanan on 01 Sep 2008

Its great to hear the price, but what will be difference between this laptops and the other laptops in market. Is the configuration of this matches to the basic category laptops which are now in market.

Congrats by Saravanan on 01 Sep 2008

Its great to hear the price, but what will be difference between this laptops and the other laptops in market. Is the configuration of this matches to the basic category laptops which are now in market.

Congrats by Saravanan on 01 Sep 2008

Its great to hear the price, but what will be difference between this laptops and the other laptops in market. Is the configuration of this matches to the basic category laptops which are now in market.

Congrats by Saravanan on 01 Sep 2008

Its great to hear the price, but what will be difference between this laptops and the other laptops in market. Is the configuration of this matches to the basic category laptops which are now in market.

Requirement of Zenith Laptop by BHUPENDER KUMAR on 01 Sep 2008

Dear Sir,it is good 7 suitable for low income people. i am also would like to purchase it.

Requirement of Zenith Laptop by BHUPENDER KUMAR on 01 Sep 2008

Dear Sir,it is good 7 suitable for low income people. i am also would like to purchase it.

Leptop by Mohd on 01 Sep 2008

HI

Congrats on the New Launch ZENITH by Harbir Waan on 31 Aug 2008

After the TATA's Nano its the Zenith!!, Firstly Congrats on the Achievement!!, Now to the point , what exactly in the configuration and Weight of the machines it makes a Difference , so I would appreciate a revert on the costing (MRP).

Congrats on the New Launch ZENITH by Harbir Waan on 31 Aug 2008

After the TATA's Nano its the Zenith!!Firstly Congrats on the Achievement!!, Now to the point , what exactly in the configuration and Weight of the machines it makes a Difference , so I would appreciate a revert on the costing (MRP).

Congrats on the New Launch ZENITH by Harbir Waan on 31 Aug 2008

After the TATA's Nano its the Zenith!!Firstly Congrats on the Achievement!!, Now to the point , what exactly in the configuration and Weight of the machines it makes a Difference , so I would appreciate a revert on the costing (MRP).

Thanks a lot by Mongal on 31 Aug 2008

Thanks Zenith.your ‘EcoStyle’ will creat a revolution in India market it will help each of us in India.Now the dream of having a Laptop will comes to a reality Thanks a lotBut what about the configuration.Pls clarifi

Thanks a lot by Mongal on 31 Aug 2008

Thanks Zenith.your ‘EcoStyle’ will creat a revolution in India market it will help each of us in India.Now the dream of having a Laptop will comes to a reality Thanks a lotBut what about the configuration.Pls clarifi

customer requirements by sumit saxena on 30 Aug 2008

please be clear about the configuration of this leaptop.

About information of laptop by rohit patil on 29 Aug 2008

can u tell me the configuration of laptop and computer those launch zenith Rs 14999

Congratulations... by Naresh Kukreja on 29 Aug 2008

Great News for those who are afraid of uncommon and expensive rates of branded laptops and for those who want to teach their kids. Any one can purchase this low budget laptop for home/office/marketing/learning/teaching etc. purpose. great initiative zenith. cheers. (zenith can send me more details about features, cost,

Well Done Zenith!! by Husaini Surti on 29 Aug 2008

Congratulations to Zenith! This looks as a pathbreaking initiative from Zenith especially for Indian Masses. This shall also inspire other big brands to innovate and provide laptops with descent configurations in sub INR 15000/- categories.

Go get it by Hiren Patel on 29 Aug 2008

First of congratulations for making such low cost computers. This low cost of computers will definetly provide you good sale as your going to grabe those clints whose earning are not much but they want to provide good education to there child. Thanks

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