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DLF foray into insurance sector

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Express News Service

Posted: Jan 08, 2009 at 0215 hrs IST

Ludhiana DLF Pramerica Life Insurance Co Ltd (DPLI), a joint venture between DLF Ltd, a real estate development company, and Prudential International Insurance Holdings, Ltd, a fully owned subsidiary of Prudential Financial Inc today announced the opening of its new branch office in Ludhiana.

Spread over 5,000 sq ft, the office is located in Elite’s Arcade Mall. It will be headed by Deepk Makhija, Associate Regional Manager for the city.

Speaking on the occasion, Kapil Mehta, Managing Director and CEO of DLF Pramerica Life insurance Co, said, “The opening of our branch office in Ludhiana is an important milestone for us. Not only is this our first office outside Delhi NCR, but it also marks our foray into Punjab, a region where we see immense potential for life insurance business and which we expect will be a key growth driver for us in the coming years.”

Maninder Sood, Senior Vice-President, Head Agency Sales, DLF Pramerica Life Insurance Co, said: “We are committed to offering innovative and flexible life insurance products to customers, coupled with high quality insurance advice.”

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