The main theme of the expo in its seventh edition is "World of eco-friendly initiatives." The focus will be on making each business venture more eco-friendly and socially acceptable. Special efforts have been taken to make the Pune Expo 2008 a "Carbon-free event." The event includes panel discussions, seminars and film shows focused on the theme, "World of Eco-friendly initiatives." An industrial directory compiled by MCCIA will be released on the inaugural day of the expo.

The expo has a tradition of successfully bringing together established and growing companies from different sectors and a common platform. It provides exhibitors an opportunity to interact directly with the customers, launch new products and services and enhance brand visibility. It will showcase the latest developments from various sectors such as, automobiles and Auto-components, engineering, education, careers, plastics and polymers, training, agri-business and food processing, wines, electronics and consumer durables and also on the booming service sectors such as banking, finance, insurance, infrastructure, and real estate among others.

Abhijit Pawar, chairman, Exhibitions Committee, MCCIA said, "Pune over the years has witnessed exponential growth. A city that was once known as a pensioner's paradise, today has emerged as the world's fourth fastest growing city-thanks to the burgeoning software industry, the food processing, electronics and real estate sectors."

Anant Sardeshmukh, additional director-general, MCCIA, said Pune expo had earned the reputation of being a "gateway" of showcasing business and economic activities over the past 7 years. "Our enedeavour is to promote Pune as 'The Business Destination" and the Expo will play a vital role in achieving this," he emphasised. Pawar said MCCIA intended to take the expo to a new level every passing year from regional to national and then to international making it an important agenda in the corporate diaries of business leaders from India and abroad.

While the Pune Expo 2008 is being organised in association with India Trade Promotion Organization (ITPO), New Delhi, the main sponsors are Kirloskar Proprietary Ltd., JCB India Ltd., Venkateshwara Hatcheries Group, Sakal Papers Ltd, Shree Diesel Services and Indiacom. The Conceptual sponsors include: Government of Maharashtra, Pune Municipal Corporation, Pimpri-Chinchwad Municipal Corporation, ASSOCHAM and MEDA.