The Financial Express -- Leisure

Tuesday, August 26 1997

TODAY'S CROSSWORD TODAY'S ZODIAC

Coke promotional gimmick termed a hit

In theory, it was simple. Devise a promotional gimmick in which consumers receive money cards redeemable for cash at their local automated teller machines (ATMs). That was the idea behind Coca-Cola USA's Incredible Summer instant cash promotion when it approached MasterCard International last spring.

Customer perception and HRD programmes go hand in hand at HDFC

Be it a housing loan or mobilising a fixed deposit, to run a business where servicing the customer is of paramount importance, HDFC believes in employing the philosophy of participative management within the organisation.

Crown annual profit seen surging

The owner of Australia's biggest casino, Crown Ltd, is a sure bet next week to report a surge in underlying annual profit, but it could blow the lot in abnormal losses, share analysts said.

Approach consumer courts for deficiency in services

Hot Property

HRD offers good growth prospects

Partner is not entitled to standard deduction in salary rece

Job Watch

Take advantage of car loan gimmicks