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Monday, May 4, 1998

Marketplace Briefing 

 
PSL Universal McCann bags a Bronze Clio: PSL Universal McCann's advertisement for the Interiors & Lifestyles India magazine has won a Bronze Clio. The awards ceremony will be held in New York on May 13-14, 1998. The creative team comprised Paul Menacherry, Viren Kamdar, Satish Parab, C Gangadharan and Nalesh Patil. In 1997, the agency had received five nominations at the Clio Awards, the New York Festivals and the London International awards.

Real-time event coverage on the net by Aptech: This year, the Reliance Investor Presentation was covered live on the Internet at www.ril.com, by Aptech Limited. With expertise in covering events in real-time on the net, Aptech's crossware applications group incorporates three powerful technologies - client/server, multimedia and Internet, providing a competitive edge to its customers. This allows net surfers to access the event site for information, animation, virtual reality tours, video clips and even cast their votes if required.

Ajay Jadeja tomodel for TI cycles: Cricketer Ajay Jadeja will model for TI cycles. The shooting, sources say, will begin this month. Former Indian test cricketer Krishnamachari Srikkanth, who is the cricket consultant for TI cycles, has negotiated the deal. Last year, Srikkanth floated a firm, Kris Srikkanth Sports and Entertainment, which offers sport consultancy and event management.

Copyright © 1998 Indian Express Newspapers (Bombay) Ltd.



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