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Friday, December 11, 1998

Marketplace Briefing 

 
Nokia unveils new handportable phone:

Nokia has introduced the new Nokia 8810 handportable phone in India. At 98g and 74cc, it is a small, fully-featured product with distinctive metallic coating and elegant Nokia design. The phone has a timeless silver design with stylish side cover for extra protection and comfort of use. Genuine materials, clear lines and sophisticated technology make the Nokia 8810 a premium phone not just a personal communication tool but an exquisite accessory. It is aimed at expanding the meaning of a high-end phone in the market, from size-centered to design-focussed thinking.

Zicom security system:

Zicom Security Systems has launched an intruder detection system under the code name D2112A. The product comes with an access control system and fire alarm system for extra value and security. The system also features a connection to Zicom's 24-hour central monitoring station, a monitoring station where professional security operators keep watch over the customers security systems around the clock.

Le Meridien announces toll free number:/B>

Le Meridien Hotels & Resorts have announced their toll-free telephone number for instant reservations. To avail of the facility, consumers will need to dial 000 117 877860 4040 from an ISD line at local telephone rates. The call will connect consumers to the operator who in turn will connect the caller to the central reservation centre. The operator at the central reservation centre asists consumers with information pertaining to any Le Meridien and Forte Hotels and Resorts around the globe.

Nina Ricci perfume:

Ricci Club, a fragrance that spells pure masculine elegance, coming from the Haute Couture house of Nina Ricci, Paris, has just been introduced in India. It is a fragrance of great elegance, warmth and dynamism- highly distinctive and not yet overpowering. With the consolidated turnover of one billion francs, a world-wide network of 35 boutiques it has a presence in 130 countries, including India. Ricci Club is a very contemporary perfume and has a very rich structure with 180 ingredients, including citrus, woody and marine notes.

Channel [V] tops ratings chart:

The 1998 Channel [V] music awards held on November 22, 1998 has cornerd a 9 per cent share of the viewers in India. Media analysis indicates that this is an extraordinary figure for a niche music channel. According to an AC Nielson survey conducted across eight cities in India, Channel [V] reaches a more upmarket audience in India, than any other music channel. Further research from AC Nielson, the new standard in television audience measurement, reveals that in India, 57 per cent of viewing delivered on Channel [V] consists of upmarket individuals, while MTV musters only 40 per cent.

Club Millennium to be launched:

Club Millennium, a luxury club spread over four acres at Juhu in north-west Mumbai, with over 45,000 sq ft of built up area will soon be launched by Lavlesh Classic Group. Club Millennium promises to be a haven amidst the chaos of urban life. Its membership will be strictly by invitation and granted to a chosen few, after careful screening, and therefore promises to be a favourite haunt of the select circle.

Copyright © 1998 Indian Express Newspapers (Bombay) Ltd.


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