Friday, April 16, 1999
Chordia Foods -- Testing a recipe for a national pickle brand
Think local, go national -- that is the recipe for Chordia Foods Products Ltd, a company of the Pravin Group, which is trying to makes its Pravin brands of pickles a household name across the country.
What is the hype about VSNL Internet services?
There's been a lot of hype about VSNL's internet service. Sure it needs to be lauded as the pioneer of the commercial use of the internet in India. Sure it deserves praise for cutting internet access prices for the truckloads of subscribers who have signed on.
Contract initiates research on consumer spending habits
In an effort to upgrade its services, the Strategic Planning Group (SPG), a special research wing of Contract Advertising has recently undertaken a market survey to track the behaviour patterns of consumers during recessionary times.
|
|
