
Wednesday, April 21, 1999
National Geographic to extend reach in South
National Geographic Channel (NGC) has reworked its strategy for the southern states: From its original strategy of developing a concentrated viewership in metros and cities having a population exceeding one million.
Philips `mega star' targets AP rural markets
A mega star is the protector or provider of the family, noted the Philips spokesperson. Philips is seen as a reliable, good organisation, therefore mega star is an apt description.
ITIL all set to make a splash with Myusha.com
Information Technologies India Ltd, a Group Usha company, plans to launch a highly interactive infotainment website `MyUsha.com' which will also feature India's first comprehensive e-newspaper.
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