Rasna -- Kids are happy but will Yorker survive?
Soft drink concentrates major Pioma Industries was one of the first companies to launch a new product especially created and branded for World Cup '99.

Cartoon Network ties up with Technopark studio
Soon Cartoon Network characters will come alive at an animation studio here at Technopark much before you catch them in the comfort of your home.

Archie posts Rs 60 lakh through merchandising
The Rs 60-crore Archies Greetings & Gifts Ltd's (Archies) World Cup '99-specific merchandising has generated sales of Rs 60 lakh.

  Gilbey's enters Guinness with banner
  Godrej expects World Cup score to beat Sharjah performance
  Pepsi wins battle for mindshare
  Coke depended heavily on Karisma's charisma
  Clinic claims 90 per cent brand recall
  ICICI puts together a 10,000-strong database thanks to contest
  7 Indians in Forbes richest professionals list
  12346 added up to five lakh hits for Hutchison
  A milestone in the hunt for simpler Windows PC