Netizens will rely on traditional media too
If you thought that ``www'' would spell doom for television, newspapers and magazines, cheer up. According to Manish Modi, managing director, NetAcross Ltd, the new climate would in fact, encourage the cross-pollination of media strategies between physical and virtual businesses.
Bajaj gets into the Spirit
On October 10, 1999, Bajaj Auto is all set to launch a nationwide multi-media campaign for its recent launch--Bajaj Spirit--a 60 cc
J Hampstead strengthens association with tennis
J Hampstead, a popular premium global brand brought to India by Siyaram Silk Mills, has now stepped into the world of sports.