Maruti's treasure hunt for Zen owners
Maruti Udyog Ltd is organising a `Zen Geared for Fun' treasure hunt on December 19, 1999 at Jawahar Lal Nehru Stadium in New Delhi. The event invites Zen owners (about 100 participants will be chosen at random) and their families to search for clues through fantastic locales of Delhi. The hunt carries a total of 80 points. The event will have roving marshals who will be posted at five checkpoints to prevent road violations. According to Rohtash Mal, chief general manager, MUL, ``The event allows Maruti to forge long-lasting relationships with the Zen owners.''Timex launches Millennium range
Timex Watches Ltd has introduced The Timex Millennium Collection in the price range Rs 300 to Rs 3,000. Consisting of more than 700 different styles, the collection is available in ranges like Lextra, Aqura, Sports and Vista (gold and stainless range). The collection has also high-tech multi-function digital watches and variants of the Indigo electro luminescent watches. The sports range includes Timex Flix, Fast Wrap, Timex Humvee, Reef Gear and Datalink. Using Optical Scanning Technology to capture information from a PC, Timex Datalink allows the user to create phone number databases, set alarms for appointments, anniversaries etc. The collection is being made available at more than 4,500 retail outlets in 1050 towns and 27 exclusive showrooms across India.
Adding shine to jeans
Belle Labs Pvt Ltd., has laun-ched Jeanex, a liquid detergent formulated specially for washing jeans. According to the company, Jeanex uses a derivative which is completely soda and phosphate-free, is PH balanced and adds extra shine while acting gently on colours and fabric. Jeanex is available in a 200 gm bottle priced at Rs 23 and a 20 gm pouch for Rs 2.50.
Online travel agent
The next time you are travelling, there's no need to go to a travel agent for bookings. Instead, log on to travelpoint.com which enables travel agents to offer internet booking services to travellers in their homes and offices. Launched by Galileo India, a provider of electronic global distribution services for the travel industry, it has, apart from a public site for the general public, also an option for travel agents to form their own websites. Galileo has also launched focalpointNet.com which enables travel agents to set up a virtual travel agency through which one can conduct business anytime and from anywhere in the world.
Vista floor fashion
Vista brand of Alps industries has introduced Vista's Floor Fashions - laminate wooden floorings. Earlier it also launched Vista Ode to bed - bed co-ordinates under the brand name Vista Home Fashions. Vista Floor Fashions is equipped with state of the art hush factor underlay. The resilient underlay reduces noise and provides cushioning for walking comfort and provides thermal resistance keeping the floor cool in summer and warm in winters.
300 more Newport outlets
Arvind Garments, a division of Arvind Mills Ltd, is opening an additional 300 exclusive Newport brand outlets in all shopping centres across the country. The stores involve a low investment, but high stock turnovers, according to company officials. The exclusive stores would stock the entire range of Newport products - jeans, wrinkle-free pants, cargos, shirts and T-shirts. These stores are located at convenient locations in over 100 cities and towns.
McDowell Signature Whisky in nips & pints
McDowell's Signature Whisky, the premier whisky from McDowell annd Company is now available in nip (180 ml) and pint (375 ml) bottles. This is part of the repositioning exercise of the brand, which was earlier available only in quarts (750 ml).
Copyright © 1999 Indian Express Newspapers (Bombay) Ltd.