Ambience bags new accounts
With capitalised billings of Rs 83 crore, Ambience D'Arcy Advertising has recently bagged a host of new accounts which include, Nerolac Paints, Maxima Watches, Tata Yellow Pages, Redforwomen.com and Swedish Match amongst others. According to a spokesperson from Ambience D'Arcy,``These new accounts will add around Rs 30 crore to our billings. We will also handle the advertising account of some new liquor brands from the Bacardi stable.''Sil Jams ties up with Camlin
Sil Jams has entered into a unique promotional tie-up with Camlin Industries mainly for the benefit of children returning to school after a long summer vacation. With every bottle of Sil Jam the consumer will get an exciting Camlin School kit free. The kit will be available with each 500gm/27gm-jam bottle and 200 gm tub. The kit comprises a Camlin flora pencil, an eraser, a sharpener, a six-inch scale and Camlin labels. This scheme is on till September 2000. Sil has also launched an attractive 20gm-jam sachet at an MRP of Rs 2. Within the next one month, the sachet would be rolled out across the country.