Liquor majors rework marketing, brand promotion strategies Anticipating a steep fall in sales following ban on liquor advertising, major players such as United Breweries, Pernod Ricard, Bacardi, Seagram and Shaw Wallace are re-working their marketing and brand promotion strategies. Nath Seeds hires Rabo India for restructuring Nath Seeds, a leading player in the business of hybrid seeds and agricultural biotechnology, has engaged Rabo India Finance for restructuring its business to enhance shareholders'value. Elbee plans to generate Rs 12 cr from F-27 cargo aircraft sale Elbee Services plans to dispose of two F-27 cargo aircraft in the next few months. The company expects to earn around Rs 12 crore from this proposed sale. The index Essar Steel sales spurt 28% in first half Bajaj Tempo to upgrade vehicles Leader Universal inducts SP Arya as Incab Industries' co-promoter HTL to focus on hi-tech products for growth Choice Hotels keen on taking over ITDC Hotels IBP overstated profit by Rs 1.81 cr last fiscal -- CAG Bombay high court okays demerger of Sterlite Industries DRF gets nod for clinical trials on anti-cancer drug Maharashtra to amend Shops & Commercial Establishments Act South Korea to finalise sale of Daewoo by month-end Olympics over, but cash still pours in for Australian firms Maruti employees strike continues for second day Briefing
feedback@financialexpress.com