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Market place
Sorab Mistry to head IAA India Chapter
Sorab Mistry, chairman & CEO of McCann-Erickson, India, has been appointed President of the India chapter of the International Advertising Association (IAA) for 2000-2001. The IAA, with a membership of 5,400 across 95 countries, is the only global partnership of advertisers, agencies, media and marketing and communications professionals.The India chapter has 61 members.
Mr Mistry is also Area Director, South Asia and Executive Vice-President, Asia Pacific, of McCann-Erickson Advertising. With over 27 years of experience in advertising, Mr Mistry was instrumental in bringing the Advertising Effectiveness Awards, popularly known as Effies, to India last year. New range of namkeens from Britannia
Britannia Industries Ltd has introduced a new range of traditional namkeens called Britannia Snax in Mumbai. Targeted at the youth segment, the new range includes seven varieties of traditional namkeens like `Bikaner ki Bhujia' and `Rajas-thani Alu Bhujia'. The new range is priced between Rs 5 and Rs 20. Locksmiths unveils resettable combination padlocksLocksmiths Industries Pvt Ltd has introduced resettable combination padlocks. The products are blister packed and priced at an MRP of Rs 99. Copyright © 2000 Indian Express Newspapers (Bombay) Ltd.
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