HLL to use Clinic Plus to boost penetration and usage Hindustan Lever Ltd is making a serious attempt at doubling shampoo market penetration to 40 per cent in the next three to four years. Raft of initiatives to build Scullers brand Aiming to secure a 100 per cent turnover growth in 2000-01 over its turnover of Rs 26 crore in fiscal 1999-00, Indus League Ltd plans to aggressively expand its distribution network and establish Scullers as a brand offering comprehensive clothing solutions for men as well as women. HTA kicks off rural communication division Leading advertising agency Hindustan Thompson Associates (HTA) has kicked off its rural communication intiatives by launching `HTA Rural' in a bid to offer value-added services to its clients. Revlon launches TV campaign for new `Skinlights' product-line Marketplace
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